The bra that adapts to you, not the other way around!

Discover the Accroche-Cœur: the only bra in two independent parts, designed for every body shape.

Free delivery
Free deliveryat a relay point
French design
French designVendée Company
Gold Medal
Gold MedalLépine Competition 2019
Wide range of sizes
Wide range of sizesfrom 1 to 8

The story of Braxiere and its passionate creator

With 30 years of experience in lingerie, I created Accroche-Cœur to meet a need I observed daily: that of women who could not find a bra adapted to their unique morphology.

Each Accroche-Cœur is carefully designed in our workshop in the Vendée region of France, combining traditional French craftsmanship with textile innovation. My goal: for every woman to finally feel comfortable, understood, and supported.

Read the full story

Why the Heart-Catching?

Gold Medal, Lépine Competition 2019 • European Patent • 30 years of French expertise

It adapts to you

Asymmetry, prosthesis, change in volume? Two independent cups for a perfect fit for each breast.
Each cap is adjustable separately
Designed for natural or post-operative asymmetry
Supports your changes (cycle, pregnancy, weight)
No compromise between your two breasts

One gesture, and it's on.

Innovative side attachment: position, adjust, and it's fixed. No more contortions.
Threading in 3 seconds
No back acrobatics
Non-adjustable shoulder straps (ergonomic width)
Ideal for reduced mobility, arthritis, and seniors.

Comfort all day long

No underwire, no compromise. Premium breathable materials, patented natural support.
No red marks, no discomfort
Hypoallergenic lining
Effective support without compression
French design, lasting quality

They've adopted the Accroche-Coeur: they explain why

Jaqueline

What comfort!!!

I bought the cashmere heart-shaped hook; trying it is adopting it.
I waited until I was home to wear it because I have a prosthesis.
I am pleasantly surprised, it is exceptionally comfortable.
The prosthesis does not move, no more need for adhesive tape.
I feel completely reassured and won over, and I feel like a woman. In fact, I want to buy a black dress and some guipure lace.

Anne

Great concept!

The great softness of the fabric makes it a very comfortable bra with unrivaled support.
Lace is appreciated by Monsieur.

Lucie

Great discovery!

I've always had trouble accepting my asymmetrical breasts.
I avoided lingerie shops like the plague.
But the Braxière bra really helped me.
I like the fact that I can adjust each cup.
I finally feel balanced and, for the first time, I'm not hiding. This gives me confidence, and I can dress without stressing."

Our awards

French design

French design

Vendée

Patented product

Patented product

European Patent

Gold Medal

Gold Medal

Lépine Competition 2019

Free delivery

Free delivery

at a relay point

Convinced?

Join hundreds of women hooked on the Heart Hook ;)